Small, White and Strong: How French Cigarettes Became the Coolest in the World

How do two French cigarette brands become so cool that the government wants to outlaw them? Short, stubby and with an intense, distinctive smell: it’s easy to make unkind and stereotypical comparisons between French people and their iconic cigarettes. But Gitanes and Gauloises are subject to a prospective law in France which has smokers up … Continue reading Small, White and Strong: How French Cigarettes Became the Coolest in the World